Career Development Events » Marketing Plan

State Contests

Marketing Plan

Agribusiness Systems Career Pathway - This CDE will take place at the 2023 State FFA Convention 

High School/Middle School (Grades 7-12), Team (3 Members)

Event Highlight:
 Create and present a marketing plan for a local agribusiness.

Purpose: The Marketing Plan Career Development event is designed to assist students with developing practical skills in the marketing process through the development and presentation of a marketing plan. Students research and present a marketing plan for an agricultural product, supply or service. It is intended as a competitive activity involving a team of three persons working for an actual local agribusiness, either an existing or start-up enterprise, to support the outreach mission of FFA.


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